Swish Queer Basketball Club

Created in 2021, Swish was born out of a need. After looking around and finding no space where queer and trans-BIPOC folks could play basketball in a non-competitive environment, founder Jamiece Adams decided to create one. With help from founding members, Chicago’s first queer and BIPOC-centered basketball club was born. And as the club has grown in numbers and opportunities through Nike and The Bulls, its place as a brave space where its members feel seen and valued by one another has always come first. 

When they reached out wanting a brand film, I knew I had to craft a script and storyboard to tell their story. It had to go beyond an everyday meet-up, but to distill what Swish was really about and why it was founded.

Everyone deserves a place where they feel like they belong. If it doesn’t exist, that just means that sometimes you gotta be first.

Check out the video and storyboards below.